One of the most important aspects of building and managing an online presence is the proper use of social media, known as social media.
Here are the Best Social Media Tools: saving time and money. Find out more
Introduction The year 2022 has made history in PrestaShop software development. After six long years of waiting, the digital community finally lived to see a major update - PrestaShop 8. The previous major version, PrestaShop 1.7, was released in 2016.
In today's e-commerce era, selling effectively online requires not only a great product range, but also an optimised shopping experience. For owners of PrestaShop-based shops, specialised plug-ins play a key role in this process.
Optimising Your PrestaShop Store with Key Modules - A Guide Find out more
Have you wondered how to make your company's business card on Google visible to potential customers? Would you like to position your business on Google maps and increase its online visibility? If so, this article is for you! Discover effective strategies and practical tips to help you position your company's business card on Google, attract the attention of users
How do you position your company's Google Business Card? Find out more
Advertising on Facebook can attract a lot of customers. It appears in the News Feed, alongside posts from other people you follow, such as friends. However, creating an advert requires you to follow certain rules. See the technical requirements for Facebook adverts and Facebook Ads. Table of contents What should you bear in mind when writing ad copy for Facebook Ads? This particular type of promotion allows you to post
Technical requirements for advertising - Facebook ADS Find out more
Content - or the creation of engaging content. Content marketing is nothing new, as brands have been telling their stories for hundreds of years.
Marketing, or how to promote your business for free ? Find out more
Many unaware website and online shop owners add images to a website without first optimising them. Over time, the effects of such actions begin to have a negative impact on website performance. Below, we suggest how to prepare photos for a website so that they benefit its performance. 1 Image format matters Until recently, the two recommended image formats for websites were
If you run an online business or are in any way connected to being online then search engine optimisation (aka SEO) should not be something that gives you goosebumps. SEO is the first thing to consider when designing a website or creating content for a specific target audience. Customising a website for
10 things that will improve your website's SEO Find out more
Google is forcing us to constantly adapt to the algorithm updates they are constantly making. However, one activity remains constant for those who want to optimise their websites for search engines: keyword research.Well, the need for keyword research has remained the same. However, the way you do them has not anymore. Table of contents What is Keyword Research? Why Keyword Research
How to choose the right keywords for your website Find out more
E-commerce is growing like never before. Find out which CMS will help you succeed.
The 6 most popular CMS for creating an online shop in 2020. Find out more
